How to use your Sales Diagnostics Report

That is, is it worth the manufacturing, shipping, and storage fees for an ASIN that Amazon pays a thousand dollars for when you are only selling two a month to Amazon, etc. It shows you whether a particular ASINs sales are increasing or decreasing per period or year so that you can know to investigate the cause of this.

And determine whether a marketing campaign is an order for this ASIN. It shows you which ASINs were returned so that you can reconcile them against your returns that you need to authorize from Amazon. If you accept returns or to investigate why these ASINs were returned. It also indicates a gross revenue report that you can use to reconcile against what Amazon actually ends up paying you after the deductions charge backs, et cetera, this will help your financial department determine gross profit versus net profits without having to download invoices and purchase orders and do manual calculations from there.

You will no doubt find other applications from this report, but it is a great general overview of your sales to Amazon