Amazon’s Brand Registry
Amazon uses the reports you submit to train their automated algorithms. The more you tell brand registry about your brand, the smarter their algorithms become. They will aim to automatically flag listings that use your trademark terms, but are not your brand, images showing your logo on products that are not your brand.show more
And sellers shipping products from outside of countries where you manufacture and distribute your brand. So the more infringement you report, the better Amazon’s own automated tools will become. So there should be fewer infringements to report manually in the future. The reports are violation tool has search and reporting features you can use to notify brand registry of potential intellectual property Infringment.
Search for content on Amazon through the report of violation tool, you can perform a text or image based search to locate and identify ASINs offers and images to perform a text based search on the report of violation page, Search by product name Ason product URL, brand name, or keyword to perform an image based search on the report of violation page. In the search by image section, click browse to select an image to search for you can upload images of objects, your copyrighted work logo, and symbols among other things.
Note that to search for content in a specific marketplace. Use the dropdown menu next to the search bar. After you have identified one more ASINs offers or images that you believe infringe your intellectual property runs. Click the check box next to those items in the search results to select specific office or images for an ASIN click show offers or show all images below the product name.
Note that if you are viewing apparent ASIN, click the expander under the ASIN to see all variations, click the select issue type drop down menu on the top right area at the top of the search results. And then select the type of infringement you want to report. Selecting the type of infringement takes you to the next step in the reporting process.
Let’s look at each of these types of infringements. One at a time report, a trademark infringements. After you select the content you want to report select the specific reason you believe there is infringement such as a product detail page is unlawfully using my trademark. For example, in the product title, product images, or product description, a product or its packaging has my trademark on it, or a product is count of it. If you don’t have a registered trademark number because you believe your trademark is protected under common law, please include the following information in your report.
The date of the marks first use incommerce, the identification of the mark as used incommerce, such as links to examples on your website. And identification of goods or services, which the market is used. It is recommended that you also complete a test by and provide a valid order ID to support your report and provide accurate and valid contact information reports in copyrights infringement.
After you’ve selected the content you want to report select the specific reason you believe there is infringment. These being the physical product or its packaging includes unauthorized copyrighted content or images without being pirated. The image is used without authorization on the product detail page.
The text is used without authorization on the product detail page or the product or its packaging is pirated the wholesale copying of the copyrighted product or packaging note that if you don’t have a registered copyright number then include a link to an authorized example of the work or a detailed description of the work f an online version of it is not available.
It is recommended that you also complete a test by and provide a valid order ID to support your reports and provide accurate and valid contact information report patent infringement. After you’ve selected the content you want to report select a specific reason you believe there is infringment.
Such as potential violation of my design patent or potential violation of my utility patent provide accurate and valid contact information and submit your report for reports requiring valid registration numbers. You must have a valid intellectual property registered in the same jurisdiction as the selected marketplace.
But now what if you are on the other side of violation? That is a company and brand registry is submitting claims against you. What should you do? The first thing you should do is figure out if you are infringing on their intellectual property, for example, by using their brand name and the title or description of your own private label product.
If you are stop, you should then send Amazon a POA or plan of action explaining what led you to infringe on someone else’s intellectual property. And what procedures you have implemented to make sure it does not happen. Again. An example is shown here as we talk. If you are not infringing on the intellectual property, you can start by contacting a claimant, asking them to retract their claim.
If that does not work, you may need to contact an attorney to send Amazon’s notice team a legal letter. Some sellers have abused brand registry by submitting inaccurate claims against their competitors. If brand registry finds that a seller is regularly submitting false claims, they will revoke their ability to submit claims and potentially suspend their account.