Fundamental of Amazon content
We are looking at a tackle storage box by plano. While this first initial image captures the product well, this listing feels incomplete and doesn’t paint a full picture for the storage box. What’s really missing is seeing the box open so that the customer can really understand how the box handles, organizing various pieces of fishing care.show more
It would be great to see how many levels of storage are included and what kind of custom ability we get from the bullet points. We know that the interior bait racks are removable, so it would be helpful for a visual to showcase this. Another useful image would be to have an empty container with all the items that you could fit inside of it placed outside of the box against the white background.
What is also missing is a lifestyle image from this main image. We don’t get a great sense of scale for how large this container is. The sunglasses provide some perspective, but it’s still makes us think. The second image while an important selling point is better off as an additional element that supports a different product image.
Using this made in the USA badge does little to convert the shopper into a potential buyer. If there’s not enough information already.