Fundamental of Amazon content
This smart home thermostat, but eco bee does a great job balancing selling points while adding a little bit of their brands identity to their listing. The headlines are legible and a very comfortable reading size. They use green text, develop a hierarchy, giving you the most important selling points at a quick glance.
We specifically like the sequence of selling points that they provide us first. They tell us the big selling point, the money saving one next, they go into a smart feature showing you how it benefits you in your day-to-day life. Following that they cover another big topic installation. Most people associate installing anything technical as a painful experience, but they use this as a selling point saying, you can do this in just 30 minutes with a simple and easy to follow installation guide.
After that we get to the control aspect, which is really important for any smart home product. Lastly, they show you a list of compatible applications that work with eco B at the end. We get a product video that gives further info on the installation process in case you’re a skeptical about the ease of use.