Amazon’s Brand Registry
Transcription
The Amazon brand registry program is designed for brand owner to help enroll his or her brand with Amazon to access enhanced marketing features. And have complete control over the brand. It helps protect a registered trademark on Amazon. This means that all the content titles, bullet points, images, et cetera, that you choose for your product listings must be used by anyone else, wishing to sell the same product on Amazon.
show moreIt is the best way for you to ensure that your brand language and the correct product information is used for your products across all Amazon marketplace. Amazon brand registry enables you to easily find content in different Amazon stores. Search for content, using images, keywords, or a list of ASINs in bulk and report suspected violations through a simple guided workflow to enroll in Amazon brand registry.
You will need an active, registered trademark for your brand that appears on your products or packaging. This trademark must be a text based mark or an image based mark that contains text a purely graphical mark like the famous Nike swoosh, for example, will not be accepted the ability to verify yourself as the rights owner or the authorized agent for the trademark and an Amazon account.
You can use an existing Amazon account credentials associated with the vendor seller central or create a new one for free. Once you sign in, you will need to enroll your brand or brands. After Amazon has verified the information you submit during enrollment, you will be able to access brand registries features to help protect your brand. Visit Amazon to start the brand registry enrollment process.